Impossibly Grill’d

With the launch of the Impossible burgers campaign, Grill’d opened two 100% plant-based restaurants in Collingwood, Melbourne and Darlinghurst, Sydney. The restaurant takeover included leafy-green interiors to complement the experience. Menus at the two venues were transformed entirely, offering exclusively plant-based options.

Art Direction of Photography
Design of Menu
Visual Merchandising

Photographer: Kevin Li

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