Daise Beauty Brand Launch

Daise, a fresh youth-focused beauty brand, made its exclusive debut in the US with a concept centered on the transformative power of fragrance to shift moods and mindsets. The campaign brought this vision to life through a dreamy aesthetic, featuring soft sparkle filters and blurred motion that subtly hinted at the ingredients and flavors. Daise embodies “beauty for brighter days,” offering a sensory escape and a radiant new approach to self-expression.